The New Era of Michelo Robotics

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We start with questions.

Why do people still
have to risk themselves to do certain tasks?


Shouldn’t technology, instead of replacing people, help and extend them?

Michelo Robotics began as an answer to these questions.

Why are there still
tasks only humans can do?

“Michelo” names our unique way philosophy, culture, and technology.
Like Michelangelo, we carve technology with care and build it beautifully for purpose.

01

The art of small, precise motions

  • Every subtle hand motion on the floor carries mastery.
  • Michelo AI is built to perceive and reproduce those motions faithfully.
  • It learns not just motion, but the intent and context within it.

02

Everything starts with observation

  • Technology begins by observing its users.
  • We analyze pains, repeated errors, and incident moments relentlessly.
  • Our rule: “No observation, no development.”

03

Technology is adaptability

  • Conditions shift daily weather, location, materials, operators.
  • So Michelo AI is designed to learn and adapt not rely on fixed logic.

04

We treat technology like art

  • Even a single robot motion should be sculptural and functional.
  • As precise as art yet practical on the shop floor.
  • The Michelo Way is “artful engineering, practical creation.”

At Michelo Robotics,
How we work — MICHELO

Technology isn’t built alone.
Human-centered tech requires a way of working with sense and philosophy.

Why are there still
jobs only humans can do?

Meaningful

Meaningful

We ask “why” before “what.” No purposeless tech—every build serves people. · See users as people, not metrics · Understand real life, not just pain points

Intuitive

Intuitive

The more advanced the tech, the more intuitive it must feel. · Design starts from user observation · Remove friction; pursue “smart simplicity” · Observe people more than machines

Collaborative

Collaborative

Technology is a team sport across roles and industries. · Opinions over titles · PMs, designers, engineers co-define and solve · Treat customers as co-designers, not just users

Honest

Honest

Honest words, transparent process, kept promises—trust = words + deeds.
 · A culture where “No” can be said honestly · Field-first tests, not show demos · Deliver the promised outcome, end to end

Empathetic

Empathetic

We strive to empathize with users; every project starts by seeing from their side. · Observe and feel how operators move their hands · Design interfaces that read factory context · Hear the feeling before the feature

Learner

Learner

We never stop learning—tech, people, and teams grow by learning. · Share failures; redesign repeatedly · Start new things by learning together · Routine: Observe → Hypothesize → Experiment → Improve → Repeat

On-the-Ground

On-the-Ground

We look to the floor before the desk technology must be proven in reality. · Factory over Notion; seeing over graphs · Data-driven execution, number-based retrospectives · Keep promises even without paper

The Seven MICHELO Values

Letter

Keyword

Letter

m

Meaningful

Technology must be meaningful to people

i

Intuitive

Design for simplicity and intuition

c

Collaborative

Everyone co-designs horizontal collaboration

h

Honest

Integrity where words match actions

e

Empathetic

Empathize and understand from the user’s view

l

Learner

Continuous learning and improvement

o

On-the-Ground

Field over theory; execution over hypothesis

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